The 2011 Chao Phraya River Flood in Thailand caused massive damage to the country such as 815 deaths and more than $45 billion economic damage. The industrial sector, particularly the seven industrial areas where the proportion of Japanese-affiliated firms, in total, is more than 50%, witnessed devastating damage. This study conducted a survey with Japanese factories in Thailand in February-March 2015, and analyzed 22 responses. The results showed that most of these factories regarded the necessity of preparing business continuity plan the most important lesson from the flood. The factories which were inundated by the flood have strengthened their own flood prevention measures as a whole, but they could be fortified more if they could collaborate with business partners or other entities. |